Enterprise Resource Planning (ERP) is a type of system that enables businesses to manage different aspects of their operations including inventory, sales, customer relations management, accounting and human resources. ERP software is an integrated suite of applications that store and process data from multiple departments within an organization. This allows for a more efficient way …
Wholesale is a business practice where businesses, particularly manufacturers and retailers, purchase large quantities of goods at a discounted price from suppliers in order to resell them to customers. Wholesale plays a significant role in ecommerce as it makes it easier for online businesses to buy products in bulk and at lower costs than buying …
GTM (Google Tag Manager) is a free tool from Google that makes it easy to manage website tags and code snippets. It enables marketers to quickly deploy, update, and manage multiple tags on their website without having to manually edit the HTML or JavaScript code. Key features of GTM include: – Easy tag deployment – …
Google Merchant Center (GMC) is an all-in-one platform designed to help ecommerce websites maximize their advertising efforts and reach new customers. It allows businesses to easily upload product data, create engaging ads with rich product information, manage promotions and track the performance of campaigns. GMC is an essential tool for any ecommerce website to stay …
A website sitemap is an organized structure of a website’s content that helps search engines like Google, Bing and Yahoo understand the organization of a website better. It serves as a navigational aid to users, helping them to find specific pages on a website, but it also has profound implications for SEO (Search Engine Optimization). …
Fulfillment in shipping is the process of receiving, storing, packaging and delivering products to customers. It is a critical aspect of any e-commerce business since it determines how quickly and accurately orders can be processed and shipped. Fulfillment services are provided by third-party logistics companies that specialize in warehousing, picking and packing, labeling and shipping …
A DAM (digital asset management) is a system that stores, organizes, and manages digital assets such as images, videos, audio files, documents, and other types of multimedia content. It is an important tool in ecommerce because it provides a central repository for company-wide digital content and allows users to access the same data without needing …
A CRM, or Customer Relationship Management system, is a software solution that helps businesses manage interactions with customers and potential customers. It enables the business to understand its customer base better, as well as to identify any opportunities for improved customer service. In the ecommerce sphere, a CRM can provide invaluable assistance in understanding customer …
A Content Management System (CMS) is an application used to easily create, update and manage digital content within an organization or company. This includes text, images, audio files, video files, and other digital objects which can be indexed and organized for retrieval. It is typically used for enterprise content management (ECM), web content management (WCM) …
