Key Performance Indicators (KPI)

KPI, or Key Performance Indicators, is a metric used to measure the performance of an organization, team, or individual. It typically involves tracking particular activities and determining how well those activities are performing against set goals. For example, a KPI could be measuring the number of customer complaints received in a month to gauge whether customer service processes are being fulfilled as expected. In contrast to KPI, another term similar to it is OKR (Objectives and Key Results). While both involve setting objectives and tracking progress against them, OKRs are typically more broad in scope and focus on specific outcomes such as “increasing customer satisfaction” rather than metrics like “decreasing customer complaints”. Moreover, OKRs are designed to track outcomes that are not easily measurable by numbers such as “creating an innovative new product” while KPIs tend to be much more quantifiable.

When managing teams or businesses with the goal of improved performance it is important to consider both KPI and OKR when developing strategies for success. KPIs help organizations track success on certain initiatives while OKRs provide broader context for what the organization should prioritize moving forward. Furthermore, tracking both can provide better insight into where improvements can be made and help ensure progress towards long-term goals is maintained. Thus, having a combination of both KPIs and OKRs can help organizations ensure they stay on track for achieving desired results.

Author

  • Mia Croney

    Mia Croney graduated from the University of Maine at Orono with a Bachelor of Media Studies/Communications. She is a dual citizen, originally from St. John New Brunswick, Canada. Prior to joining Helm, she worked at law firms and non-profits, and she is excited to get back to her roots in communications. In her free time, she enjoys exploring Portland museums, bookstores, and movie theaters.

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